Exclusive Two Day Training Course: 19 - 20 January 2010

Join Dr. Sara Cheung, Managing Director of Vision Skill Consulting Limited, as she delivers a two day interactive training course covering the complexities of developing competence for start-up railways and exploring commercial returns for new railways.

Dr. Cheung has over 25 years of experience in private, public and educational sectors and held strategic positions with major corporations including the Hong Kong Mass Transit Railway Corporation, Avery Dennison, Infa Telecom Asia and City University of Hong Kong. Sara specialises in a wealth of railway consultancy services, in particular training and development, O&M systems and marketing strategies. Her consultancy clients include major companies such as Serco, Hong Kong MTR, Bangkok Mass Transit Public Company, CITIC Guo Hua, Hong Kong Trade Development Council, Moët Hennessy, Otis Elevators, Ingersoll-Rand, Siemens, Singapore Technologies Electronics, Transrapid International, Taiwan Shinkansen Corporation, Toshiba, Kawasaki, Mitsubishi and ZTE Corporation.

Day One: Tuesday 19 January 2010

09.00 - 16.00 Developing Competence For Start-Up Railways

  • Identifying and understanding the essential competences for a start-up railway
  • Exploring systematic ways to develop training programs to build staff competence
  • Considering the benefits of developing staff competence to the overall success of your rail project
  • Demonstrating the challenges and priorities in programming training in the pre-launch phase
  • Analysing the consequences of not investing in competence development

Day Two: Wednesday 20 January 2010

09.00 - 16.00 Exploring Commercial Returns For New Railways

  • Making an accurate assessment of returns on total investment - both financial and non-financial returns
  • Exploring fare revenue options, how to attract patronage and identify optimal returns
  • Considering innovative non-fare revenue: understanding the possibilities and how to market the opportunities
  • Defining the value and importance of branding and identity
  • Analysis of a whole life cost model to assess rail projects
  • Effective project financing and alternative funding schemes

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